JUDITH FINN

Community First Responder Program

URI'S Community First Responder program seeks to educate rural communities about substance use disorder and opioid misuse, and provide resources to those communities to help address the opioid crisis. I worked with Systems Change Strategies to develop a brand identity that would assist them in reaching their target audience, rural Rhode Islanders. We produced a series of Facebook ads to drive traffic to online training modules and a series of flyers and promotional materials to increase awareness and education.